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\begin{frame}{Path to purchase}

\begin{columns}

\column{0.5\textwidth}

\begin{itemize}

\item To understand consumer behavior in his or her path to purchase.

\item Sponsor: Nestl\'e

\item Jean-Philippe Thiran, ITS, EPFL

\item July 01, 2006-June 30, 2008

\end{itemize}

\column{0.5\textwidth}

\begin{center}

\epsfig{figure=NESTECSA.ps,width=\textwidth}

\end{center}

\end{columns}

\end{frame}